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  • Robles Birdseye Knit Camp Button UpRobles Birdseye Knit Camp Button Up
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    THE NORMAL BRAND

    Robles Birdseye Knit Camp Button Up

    The Normal Brand Robles Birdseye Knit Camp Button Up The Robles Birdseye Knit Camp Button Up delivers a relaxed take on a refined knit shirt. Knit in a fine gauge with a soft cotton handfeel, the birdseye texture creates subtle horizontal patterning and a...
    $128.00
    $128.00
    $128.00
    • Cream/Grey
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  • Robles Birdseye Knit ShortRobles Birdseye Knit Short
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    THE NORMAL BRAND

    Robles Birdseye Knit Short

    The Normal Brand Robles Birdseye Knit Short The Robles Birdseye Knit Short offers an easy, refined take on an everyday essential. Knit in a fine gauge with a soft cotton handfeel, the birdseye texture creates subtle horizontal patterning and a two-tone look throughout. The...
    $98.00
    $98.00
    $98.00
    • Cream/Grey
    • Denim/Dark Navy
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  • Freshwater ShortFreshwater Short
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    THE NORMAL BRAND

    Freshwater Short

    The Normal Brand Freshwater Short The Freshwater Short is an easy warm-weather staple. Cut from 100% cotton in our Freshwater novelty woven fabric, it features subtle texture that sets it apart from standard shorts while staying breathable and comfortable through the day. The classic...
    $98.00
    $98.00
    $98.00
    • Motivo Chalk
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  • Texstretch Summer ShortTexstretch Summer Short
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    THE NORMAL BRAND

    Texstretch Summer Short

    The Normal Brand Texstretch Summer Short The Texstretch Summer Short is a laid-back warm-weather staple with a classic fit and a 7" inseam. Made from a twill slub weave, it offers 2-way stretch and a soft, brushed feel for all-day comfort. The short features...
    $88.00
    $88.00
    $88.00
    • Light Khaki
    • Storm
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  • Freshwater Button Up ShirtFreshwater Button Up Shirt
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    THE NORMAL BRAND

    Freshwater Button Up Shirt

    The Normal Brand Freshwater Button Up Shirt A best-seller each season. The Freshwater Short Sleeve Button Up offers a timeless short-sleeve silhouette, designed with a true-to-size fit for comfortable, everyday wear. Key details include a 2-ply back yoke, collar, neckband, and button placket, along...
    $98.00
    $98.00
    $98.00
    • White Nep
    • Misty Harbor Stripe
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  • Freshwater Resort ShirtFreshwater Resort Shirt
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    THE NORMAL BRAND

    Freshwater Resort Shirt

    The Normal Brand Freshwater Resort Shirt The Freshwater Resort Shirt delivers texture and character in a relaxed, warm-weather silhouette. Designed for days when temperatures climb, the lightweight woven fabric stays breathable and comfortable through the heat. Subtle texture adds depth without extra weight, giving...
    $98.00
    $98.00
    $98.00
    • Motivo Chalk
    • Tunica Dark Oasis
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  • Freshwater Everyday ShirtFreshwater Everyday Shirt
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    THE NORMAL BRAND

    Freshwater Everyday Shirt

    The Normal Brand Freshwater Everyday Shirt The Freshwater Everyday Shirt delivers texture and character in a clean, versatile silhouette. Designed for warm-weather wear, the lightweight woven fabric stays breathable and comfortable when temperatures climb. Subtle texture adds depth without extra weight, giving it more...
    $98.00
    $98.00
    $98.00
    • Positano Stripe
    • Barolo Stripe
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  • Knit Getaway Button UpKnit Getaway Button Up
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    THE NORMAL BRAND

    Knit Getaway Button Up

    The Normal Brand Knit Getaway Button Up The most comfortable button up in your closet. Featuring textured vertical stripes with a subtle pucker effect, the midweight design makes it perfect for light layering. Complete with two chest pockets, side slits, and buttons dyed to...
    $98.00
    $98.00
    $98.00
    • Juniper
    • Black
    • Stone
    • Taupe
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  • Driftknit Sweater TeeDriftknit Sweater Tee
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    THE NORMAL BRAND

    Driftknit Sweater Tee

    The Normal Brand Driftknit Sweater Tee The DriftKnit Sweater Tee delivers a clean, elevated take on an everyday tee. Knit in a fine gauge with an all-over seed stitch, the fabric adds subtle texture while keeping a true cotton handfeel. The true-to-size fit stays...
    $68.00
    $68.00
    $68.00
    • Stone
    • Navy
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  • Normal Jersey TeeNormal Jersey Tee
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    THE NORMAL BRAND

    Normal Jersey Tee

    The Normal Brand Normal Jersey Tee Must-have everyday tee. The Normal Jersey Classic Tee is soft, comfortable, and made from a breathable 100% Cotton classic t-shirt jersey. It fits true to size, and pairs easily with any casual look. Details include a rib neck...
    $44.00
    $44.00
    $44.00
    • Pumice
    • Shadow
    • White
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  • Nautical Tee
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    THE NORMAL BRAND

    Nautical Tee

    The Normal Brand Nautical Tee This tee features distressed graphics for that perfectly worn-in look. Made from a soft and stretchy fabric that's designed for all-day wear, whether you're on the go or just relaxing. The perfect tee you'll find yourself grabbing for on...
    $38.00
    $38.00
    $38.00
    • White
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  • The Catch TeeThe Catch Tee
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    THE NORMAL BRAND

    The Catch Tee

    The Normal Brand The Catch Tee This tee features distressed graphics for that perfectly worn-in look. Made from a soft and stretchy fabric that's designed for all-day wear, whether you're on the go or just relaxing. The perfect tee you'll find yourself grabbing for...
    $38.00
    $38.00
    $38.00
    • Ice Blue
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  • Green Cart TeeGreen Cart Tee
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    THE NORMAL BRAND

    Green Cart Tee

    The Normal Brand Green Cart Tee This tee features distressed graphics for that perfectly worn-in look. Made from a soft and stretchy fabric that's designed for all-day wear, whether you're on the go or just relaxing. The perfect tee you'll find yourself grabbing for...
    $38.00
    $38.00
    $38.00
    • White
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  • Summer Postcard TeeSummer Postcard Tee
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    THE NORMAL BRAND

    Summer Postcard Tee

    The Normal Brand Summer Postcard Tee This tee features distressed graphics for that perfectly worn-in look. Made from a soft and stretchy fabric that's designed for all-day wear, whether you're on the go or just relaxing. The perfect tee you'll find yourself grabbing for...
    $38.00
    $38.00
    $38.00
    • White
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  • Flag TeeFlag Tee
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    THE NORMAL BRAND

    Flag Tee

    The Normal Brand Flag Tee This tee features distressed graphics for that perfectly worn-in look. Made from a soft and stretchy fabric that's designed for all-day wear, whether you're on the go or just relaxing. The perfect tee you'll find yourself grabbing for on...
    $38.00
    $38.00
    $38.00
    • Sand
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  • Lemon Squeeze TeeLemon Squeeze Tee
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    THE NORMAL BRAND

    Lemon Squeeze Tee

    The Normal Lemon Squeeze Tee This tee features distressed graphics for that perfectly worn-in look. Made from a soft and stretchy fabric that's designed for all-day wear, whether you're on the go or just relaxing. The perfect tee you'll find yourself grabbing for on...
    $38.00
    $38.00
    $38.00
    • Natural
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  • Summer Bronco Tee
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    THE NORMAL BRAND

    Summer Bronco Tee

    The Normal Brand Summer Bronco Tee This tee features distressed graphics for that perfectly worn-in look. Made from a soft and stretchy fabric that's designed for all-day wear, whether you're on the go or just relaxing. The perfect tee you'll find yourself grabbing for...
    $38.00
    $38.00
    $38.00
    • White
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  • Route 66 Tee
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    THE NORMAL BRAND

    Route 66 Tee

    The Normal Brand Route 66 Tee This tee features distressed graphics for that perfectly worn-in look. Made from a soft and stretchy fabric that's designed for all-day wear, whether you're on the go or just relaxing. The perfect tee you'll find yourself grabbing for...
    $38.00
    $38.00
    $38.00
    • Sand
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  • The Normal Brand Puremeso Everyday Henley | BlackThe Normal Brand Puremeso Everyday Henley | Black
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    THE NORMAL BRAND

    Puremeso Everyday Henley

    The Normal Brand Puremeso Everyday Henley Featuring a shorter button placket and a stylish curved hem, this lightweight henley offers a fresh take on a classic design. Crafted from our signature and best selling blend of cotton, poly, and spandex, it's not only comfortable...
    $68.00
    $68.00
    $68.00
    • Black
    • Athletic Grey
    • Taupe
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  • A front view of a white Vintage Thermal Crew sweater from The Normal Brand.A back view of a white Vintage Thermal Crew sweater from The Normal Brand.
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    THE NORMAL BRAND

    Vintage Thermal Crew

    The Normal Brand Vintage Thermal Crew Enzyme washed to give it a vintage look with a modern cut. Wear it as the perfect base layer on a chilly day - this crewneck thermal is made with 100% Cotton, and treated with a special fabric...
    $78.00
    $78.00
    $78.00
    • Ivory
    • Black
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  • Puremeso Essential HoodiePuremeso Essential Hoodie
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    THE NORMAL BRAND

    Puremeso Essential Hoodie

    HoThe Normal Brand Puremeso Essential Hoodie An upgraded version of our classic Puremeso Basic Hoodie. We've refined this hoodie by enhancing stitching details and removing the drawcord for a sleek and modern look. Crafted from our custom and best-selling blend of cotton, poly, and...
    $88.00
    $88.00
    $88.00
    • Athletic Grey
    • Black
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  • Normal Fleece Full Zip HoodieNormal Fleece Full Zip Hoodie
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    THE NORMAL BRAND

    Normal Fleece Full Zip Hoodie

    The Normal Brand Normal Fleece Full Zip Hoodie The Normal Fleece Full Zip Hoodie is built for comfort with a sueded outer face and classic fleece interior that’s soft and warm. It features a relaxed fit, 2-ply hood with drawstrings, and a full 2-way...
    $108.00
    $108.00
    $108.00
    • Heather Grey
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  • Tentoma Stretch Vintage ShirtTentoma Stretch Vintage Shirt
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    THE NORMAL BRAND

    Tentoma Stretch Vintage Shirt

    The Normal Brand Tentoma Stretch Vintage Shirt The Tentoma Stretch Vintage Shirt blends classic Western styling with soft, stretchy comfort. Made from a twill fabric with just the right amount of give, it has a traditional shirt collar, western yoke detailing, and a full...
    $128.00
    $128.00
    $128.00
    • Bone
    • Phantom
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  • Big Jake Shirt JacketBig Jake Shirt Jacket
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    THE NORMAL BRAND

    Big Jake Shirt Jacket

    The Normal Brand Big Jake Shirt Jacket Hello comfort. This shirt has a true-to-size fit, and is made from a unique fabric blend of cotton, polyester, and spandex. It has a twill weave exterior and looped terry interior, giving it a slight stretch and...
    $138.00
    $138.00
    $138.00
    • Dark Indigo
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  • Front view of The Normal Jean from The Normal Brand in light wash color. Being worn by a man with work boots.Back view of The Normal Jean from The Normal Brand in light wash color.
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    THE NORMAL BRAND

    The Normal Jean

    All we wanted was a pair of regular jeans - so we made just that, and people loved 'em. Perfectly normal, with a modern look and of course, a great fit. The Normal Jeans have a classic slim fit from the thighs through the...
    $128.00
    $128.00
    $128.00
    • Light Wash
    • Dark Blue
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  • Comfort Terry JeanComfort Terry Jean
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    THE NORMAL BRAND

    Comfort Terry Jean

    The Normal Brand Comfort Terry Jean The Comfort Terry Jean combines the look of denim with the feel of your favorite loungewear. Made from our soft and stretchy Comfort Terry fabric, this style has a slim fit with a classic 5-pocket design. Finished with...
    $148.00
    $148.00
    $148.00
    • Medium Wash
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  • A brown duffel bag with a leather handle, and The Normal Brand logo on the front.A brown duffel bag from The Normal Brand.
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    THE NORMAL BRAND

    The Garrett Weekend Bag

    Dimensions: 20in x 10in x 12in Meets airline carry-on size requirements Solid brass zipper closure 2 exterior side pockets and one interior pocket Water-resistant waxed canvas material Adjustable, removable carrying strap with shoulder pad Bison Leather handles with two-snap grip Great for a 1 to 3 day...
    $199.00
    $199.00
    $199.00
    • Brown
    • Tan
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  • Comfort Terry PantComfort Terry Pant
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    THE NORMAL BRAND

    Comfort Terry Pant

    The Normal Brand Comfort Terry Pant Nobody needs to know you're wearing something that's as comfortable as your favorite sweatpants. With a slim fit and a bit of stretch, these are about to become your new favorite pants. Rivets and sleek styling give these...
    $148.00
    $138.00
    $148.00
    • Dark Brown
    • Taupe
    • Dusty Olive
    • Black
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  • Cord 5-Pocket PantCord 5-Pocket Pant
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    THE NORMAL BRAND

    Cord 5-Pocket Pant

    The Normal Brand Cord 5-Pocket Pant The Cord 5 Pocket Pant is your go-to when you want something besides denim but just as easy to wear. Made from a soft, heavyweight stretch corduroy, it’s got a slim fit, full-length leg, and all the classic...
    $138.00
    $138.00
    $138.00
    • Taupe
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  • James Canvas Liner JacketThe front view of a tan canvas liner jacket from The Normal Brand. Showing full button closure down the entire front of the coat.
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    THE NORMAL BRAND

    James Canvas Liner Jacket

    The Normal Brand James Canvas Liner Jacket A fresh addition to the James Canvas lineup, this Liner Jacket boasts signature onion quilting and striking contrast colors. Versatile enough to accompany you on every fall adventure, its mid-weight construction with quilted accents and poly fill...
    $228.00
    $228.00
    $228.00
    • Tan/Cedar
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  • Marianna Crewneck SweaterMarianna Crewneck Sweater
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    THE NORMAL BRAND

    Marianna Crewneck Sweater

    The Normal Brand Marianna Crewneck Sweater Crafted from a luxurious yarn, this sweater feels like a soft blanket against your skin. The oversized fit and curved hem with a small roll adds a touch of casual that makes it a versatile addition to your...
    $59.00
    $118.00
    $59.00
    • Dark Grey
    • Oat
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  • Josefine Cableknit HenleyJosefine Cableknit Henley
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    THE NORMAL BRAND

    Josefine Cableknit Henley

    The Normal Brand Josefine Cableknit Henley The Josefine Cableknit Henley has that soft, cozy feel you love, thanks to its 100% cotton tape yarn with a natural handfeel plus a textured cable knit that keeps things interesting. It’s got a relaxed, boxy fit that...
    $64.00
    $128.00
    $64.00
    • Port Wine
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  • Quilted Liner VestQuilted Liner Vest
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    THE NORMAL BRAND

    Quilted Liner Vest

    The Normal Brand Quilted Liner Vest Lightweight warmth, here we come. The Quilted Liner vest is designed with a 100% nylon shell and subtle cotton cord detailing for texture. Designed to hit at the high hip, it features classic quilted construction with generous pockets,...
    $74.00
    $148.00
    $74.00
    • Ecru/Dark Taupe
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  • Highland Fleece Snap CoatHighland Fleece Snap Coat
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    THE NORMAL BRAND

    Highland Fleece Snap Coat

    The Normal Brand Highland Fleece Snap Coat Warmth without the bulk. The Highland Fleece Snap Coat is an oversized coat made from soft brushed faux sherpa fleece. Designed for versatility, this fully reversible coat features a stand collar, front and back yokes, and matching...
    $94.00
    $188.00
    $94.00
    • Oat
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  • Logan Lodge JacketLogan Lodge Jacket
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    THE NORMAL BRAND

    Logan Lodge Jacket

    The Normal Brand Logan Lodge Jacket The Logan Lodge Jacket is the perfect outer layer. Crafted from a cozy brushed knit with a soft wool blend, it’s fully lined for warmth and comfort. The oversized fit hits below the hip, and it features a...
    $99.00
    $198.00
    $99.00
    • Shadow Plaid
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  • Betsie Canvas CoatBetsie Canvas Coat
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    THE NORMAL BRAND

    Betsie Canvas Coat

    The Normal Brand Betsie Canvas Coat Inspired by the classic parka silhouette and made from soft and supple 100% cotton plain weave. Designed to fit true to size and hitting below the hip, it features a stand collar and hood both lined with sherpa...
    $114.00
    $228.00
    $114.00
    • Maple Glaze
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  • Henry TopcoatHenry Topcoat
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    THE NORMAL BRAND

    Henry Topcoat

    The Normal Brand Henry Topcoat Meet timeless sophistication. Henry's multi-textured houndstooth woven fabric is made with looped yarns for added texture and visual interest. It fits true to size, but gives off a tailored and polished look. Details include a convertible collar, front button...
    $228.00
    $228.00
    $228.00
    • Brown Houndstooth
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  • Brightside Flannel Lined Workwear Jacket in Cobalt from The Normal Brand.Brightside Flannel Lined Workwear Jacket in Cobalt from The Normal Brand.
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    THE NORMAL BRAND

    Brightside Flannel Lined Workwear Jacket

    An upgraded version of The Normal Brands bestselling jacket. With updated design elements including a new inside phone pocket, front yoke, extra chest pocket, and five-button front closure, this jacket seamlessly merges style and functionality. Crafted from a heavyweight wool shell with a soft,...
    $188.00
    $188.00
    $188.00
    • Cobalt
    • Green
    • Flame
    • Gold
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  • Brightside Flannel Lined Workwear Jacket in Black from The Normal Brand.Brightside Flannel Lined Workwear Jacket in Black from The Normal Brand.
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    THE NORMAL BRAND

    Brightside Flannel Lined Workwear Jacket

    Brightside Flannel Lined Workwear Jacket An upgraded version of The Normal Brands bestselling jacket. With updated design elements including a new inside phone pocket, front yoke, extra chest pocket, and five-button front closure, this jacket seamlessly merges style and functionality. Crafted from a heavyweight...
    From $131.60
    $188.00
    From $131.60
    • Black
    • Kodiak
    • Ash
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  • The Only JacketThe Only Jacket
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    THE NORMAL BRAND

    The Only Jacket

    The Normal Brand The Only Jacket The Only Jacket lives up to its name—built to be your go-to all season long. It pairs a slick quilted puffer shell with warm insulation and an ultra-soft sherpa fleece lining for unbeatable comfort. Designed with a shirt-style...
    $117.60
    $168.00
    $117.60
    • Fawn
    • Black
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  • Fair Isle CrewFair Isle Crew
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    THE NORMAL BRAND

    Fair Isle Crew

    The Normal Brand Fair Isle Crew The Fair Isle Crew has that timeless, cozy feel you want in a cold-weather sweater. Made with classic wool yarn, it’s warm, easy to layer, and full of vintage charm thanks to the bold Fair Isle pattern and...
    $103.60
    $148.00
    $103.60
    • Brown Multi
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  • Puremeso Button PopoverPuremeso Button Popover
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    THE NORMAL BRAND

    Puremeso Button Popover

    Softly structured and polished enough to wear to work - the Puremeso Button Popover is soft, gently structured, with a trim, tailored fit. This lightweight pullover is perfect for chilly mornings, and just roomy enough to layer over your favorite t-shirt. Puremeso When The...
    From $75.60
    $108.00
    From $75.60
    • Emerald
    • Taupe
    • Stone
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  • Louis Heavyweight Flannel OvershirtLouis Heavyweight Flannel Overshirt
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    THE NORMAL BRAND

    Louis Heavyweight Flannel Overshirt

    The Normal Brand Louis Heavyweight Flannel Overshirt Your new favorite flannel. Made from 100% Cotton, it features a heavier, substantial weight with a brushed face for a soft, classic flannel feel. Key features include a 2-ply collar and collar stand, adjustable sleeve cuffs, and...
    $96.60
    $138.00
    $96.60
    • Mink Plaid
    • Elmwood Plaid
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  • Tom Stripe CrewTom Stripe Crew
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    THE NORMAL BRAND

    Tom Stripe Crew

    The Normal Brand Tom Stripe Crew The Tom Stripe Crew is a true-to-size cotton sweater with a soft, classic handfeel and tonal texture that sets it apart. Knit with a jersey stitch base and accented with rib and cable details, it layers in depth...
    $96.60
    $138.00
    $96.60
    • Jute
    • Cream/Jute
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  • Homebound Crewneck SweaterHomebound Crewneck Sweater
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    THE NORMAL BRAND

    Homebound Crewneck Sweater

    The Normal Brand Homebound Crewneck Sweater Our Homebound Crewneck Sweater blends classic style with modern sustainability. Made from a fabric blend featuring 50% recycled polyester, it offers warmth, softness, and a slight stretch for comfort. With a true-to-size fit, this sweater is perfect for...
    $89.60
    $128.00
    $89.60
    • Toasted Chestnut
    • Redwood
    • Dark Sea
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  • Mountain OvershirtMountain Overshirt
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    THE NORMAL BRAND

    Mountain Overshirt

    The Normal Brand Mountain Overshirt This incredibly soft heavyweight twill feels like a knit and layers like a jacket. Thick yarns in this 200gsm flannel make it perfect for the outdoors. We finished it off with an acid wash for a perfectly imperfect vintage...
    $89.60
    $128.00
    $89.60
    • Indigo Plaid
    • Grey Plaid
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  • Hudson Double Brushed FlannelHudson Double Brushed Flannel
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    THE NORMAL BRAND

    Hudson Double Brushed Flannel

    The Normal Brand Hudson Double Brushed Flannel Your new office-to-bar shirt. Cool colors and a soft wash in a lightweight 145gsm flannel. We double brushed this cotton woven for extra comfort, and double needled the seams for durability. FitTrue to size Fabric DetailsLightweight double...
    From $54.00
    $108.00
    From $54.00
    • Mineral Red Plaid
    • Cream Plaid
    • Eventide Plaid
    • Harvest Plaid
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Shop The Normal Brand Clothing - Henley Shirts, Flannels, Jeans, Jogger Pants, and More!

The Normal Brand was started in 2015 by three brothers Jimmy, Lan, and Conrad.

The Normal Brand, Life In The Middle

The Normal Brand is dedicated to making the best product out there. They will always cater to you because they are you. Normal Brand doesn't come with a designer agenda. The Normal Brand wants Normal clothes to be better.

The Normal Brand Puremeso™

Puremeso™ is the fabric that started it all at The Normal Brand and helped the brand develop their first Normal Shirt. The Normal Brand wanted something that was insanely comfortable and built to last. Puremeso is durable enough to hold up, while still looking effortless.

Shop Puremeso items!

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